Cookie Policy
Introduction
This Cookie Policy explains how S4W ("we", "us", or "our"), a company registered in Dubai, United Arab Emirates, uses cookies and similar technologies to recognise you when you visit our website ("Services"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.
This policy was last updated on 11 June 2025.
What Are Cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.
Cookies set by the website owner (in this case, S4W) are called "first-party cookies". Cookies set by parties other than the website owner are called "third-party cookies". Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., analytics, interactive content, and advertising). The parties that set these third-party cookies can recognise your computer both when it visits the website in question and also when it visits certain other websites.
Why Do We Use Cookies?
We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our visitors to enhance the experience on our website. Third parties serve cookies through our website for analytics and other purposes.
Types of Cookies We Use
The specific types of first and third-party cookies served through our website and the purposes they perform are described below:
Essential Cookies
These cookies are strictly necessary to provide you with our website and to use some of its features. Because these cookies are strictly necessary to deliver the website, you cannot refuse them without impacting how our website functions.
- Security Cookies: These cookies help us detect security risks and protect our website from unauthorised access.
- Load Balancing Cookies: These cookies help distribute the workload across multiple computers, ensuring our website remains available and responsive.
Functionality Cookies
These cookies allow our website to remember choices you make when you use our website. The purpose of these cookies is to provide you with a more personal experience and to avoid you having to re-enter your preferences every time you visit our website.
- Preference Cookies: These cookies remember your preferences, such as language settings and display preferences.
Analytics and Performance Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They help us improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
- Google Analytics: We use Google Analytics to help us understand how our users engage with our website. These cookies collect information about your interaction with our website, including the pages you visit and links you click.
- Performance Monitoring: These cookies help us monitor and improve the performance of our website by collecting data on page load times, server response times, and error rates.
Specific Cookies We Use
Below is a detailed list of the cookies we use on our website:
| Cookie Name | Provider | Purpose | Expiry |
|---|---|---|---|
| cookieConsent | s4w.com | Stores your cookie consent preferences | 1 year |
| _ga | Google Analytics | Used to distinguish users for analytics purposes | 2 years |
| _gid | Google Analytics | Used to distinguish users for analytics (24h timeframe) | 24 hours |
How to Control Cookies
You have the right to decide whether to accept or reject cookies. When you first visit our website, we present you with a cookie consent notice that allows you to choose which types of cookies you accept or reject.
You can also control cookies through your browser settings. Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set, visit www.aboutcookies.org or www.allaboutcookies.org.
Find out how to manage cookies on popular browsers:
Please note that if you choose to reject certain cookies, you may not be able to use all the features of our website.
Regulatory Compliance
Our cookie practices comply with applicable laws and regulations in the jurisdictions where we operate, including:
- UAE regulations on digital privacy
- UK PECR (Privacy and Electronic Communications Regulations) for UK users
- EU ePrivacy Directive for EU users
As a company based in Dubai, UAE serving clients globally, we strive to meet the highest standards of compliance across all regions.
Do Not Track
Some browsers have a "Do Not Track" feature that signals to websites that you visit that you do not want to have your online activity tracked. Since there is currently no accepted standard on how to respond to these signals, our website does not currently respond to such signals.
Changes to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.
The date at the top of this Cookie Policy indicates when it was last updated.
Company Information
S4W is a company registered in Dubai, United Arab Emirates. For more information about our company, please see our Terms of Service.
Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
- By email: hello@s4w.com
- By visiting the contact section on our website
Further Information
For more information about how we protect your data, please see our Privacy Policy.